Anthony Green Cosmetics - Luxury Meets Attainability

 

Anthony Green, a renowned makeup artist, aspired to create his own makeup line that fused luxury with attainability. He partnered with ElevenThirteen Media to bring his vision to life, seeking assistance in researching and sourcing products, as well as designing his brand identity, packaging, and promotional materials.

 

Comprehensive branding
and design:

Our team developed a cohesive brand identity for Anthony Green Cosmetics, including the design of the logo and packaging, ensuring the brand's luxurious yet attainable aesthetic was clearly communicated.

 

Emphasizing natural glam:

Focusing on Anthony's desired aesthetic of natural glam, we crafted a campaign that highlighted the elevated everyday man and woman, showcasing the versatility and appeal of the makeup line.

 

Engaging Interview:

To provide a personal touch and share the story behind the project, we produced a short interview with Anthony Green, offering insights into his inspiration and goals for the makeup line.

 

Multi-faceted digital marketing:

ElevenThirteen Media designed Anthony Green Cosmetics' website, created and managed email e-commerce promotional blasts, and handled the brand's Instagram account, producing graphics and visual content that aligned with the brand's identity.

 

The collaboration with Anthony Green resulted in the successful launch of his makeup line, Anthony Green Cosmetics. The comprehensive branding, design, and promotional efforts effectively communicated the brand's luxurious yet attainable aesthetic, resonating with the target audience and establishing the brand as a go-to choice for natural glam enthusiasts.

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